European governments are interested in beef quality assurance schemes.
Many programmes have been built and improved continuously in order to increase the safety and quality of European beef in the market. Quality assurance schemes provide an additional level of security above the regulatory norm.
In Ireland we operate the Sustainable Beef and Lamb Assurance Scheme as part of the industry’s commitment to world class food safety and traceability. The vast majority of Irish beef exports come from Ireland’s network of 32,000 quality assured farms.